Los Angeles rapper Lefty Gunplay keeps his momentum rolling with the release of “What’s My Name,” a new single that showcases his evolution as a rising force in West Coast hip-hop. Produced by Grammy-winner MyGuyMars (of 1500 or Nothin’), JasonMartin, and Lefty himself, the track arrives as a defining statement for an artist who has moved from surviving the streets to making history on the stage.
“What’s My Name” follows a barrier-breaking start to the year for Lefty Gunplay, who recently became the first Latino rapper to win a Grammy for Best Rap Song. He earned the honor for his contribution to Kendrick Lamar’s chart-topping hit “TV Off,” a record that dominated radio and went viral across platforms. On his new single, Lefty delivers high-octane energy and sharp lyricism, anchored by a catchy “Hi, My Name Is” hook that’s already turning heads.
The track’s impact is set to extend beyond music, with ESPN featuring “What’s My Name” in promotional spots and bumper music throughout the 2026 NBA season. This placement highlights Lefty’s ability to bridge the gap between street credibility and mainstream sports culture, bringing a fresh voice to both arenas.
Reflecting on his Grammy win, Lefty Gunplay remains grounded in his community and focused on inspiring others. “Winning that Grammy wasn’t just a win for me, but a win for every Latino kid in the hood. To be the first Latino rapper to hold that trophy is a heavy honor. My message to the community is simple, never give up on your dreams, no matter how far away they seem. I’m grateful for Kendrick to present the opportunity, but I’m even more grateful to show my people that we belong at the top.”
ABOUT LEFTY GUNPLAY
Lefty Gunplay is one of Baldwin Park’s most powerful new voices, blending raw storytelling with the grit and heart of West Coast rap.
Born Franklin Scott Holladay, Lefty turned years of hardship, including nearly a decade incarcerated, into fuel for a breakout career. After his 2023 release, his YouTube freestyles quickly gained traction, leading to a signing with OTR Records and Diamond Lane Music Group. His rise accelerated in 2024 with a string of releases, including Rookie Of The Year, Famous Gangbanger, and Most Valuable Gangbanger.
But Lefty’s career-changing moment came with his feature on Kendrick Lamar’s global hit “TV Off,” which debuted at #2 on the Billboard Hot 100, earned Grammy recognition and helped push his catalog to hundreds of millions of streams across platforms. In 2025, Lefty continued building momentum with projects like can’t get right (with JasonMartin) and Ghetto Heisman, collaborating with major names such as The Game and Ty Dolla $ign. Lefty Gunplay stands as a rising force in hip-hop — a real storyteller with a voice shaped by survival, resilience, and the unfiltered reality of Baldwin Park.